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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

MARCH 3, 2015

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. NextView Ventures: Thinking back to before anyone knew HubSpot or the company was headed towards an IPO, where did you even start to market the company? Where do you start?

Marketing 120
Marketing Sales Cycle Startup CTO Hire 120
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The State of Consumer Tech in Israel in 2023

VC Cafe

AUGUST 3, 2023

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Israeli B2C – Let’s start with the high level picture. Much has changed since then.

B2C 148
B2C Generative AI Artificial Inteligence 148
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