GRP Announces $200 Million Fund. Rebrands as Upfront Ventures
Both Sides of the Table
JUNE 27, 2013
And we chose to locate ourselves 3 blocks East of The Third Street Promenade where much new development is taking place. Perhaps the biggest piece of new news is that after 17 years of operations we’ve changed our name from GRP Partners to Upfront Ventures. We want a place that feels approachable – not stuffy. So what changed?
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