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“Fantastic” beats “efficient”

A Smart Bear: Startups and Marketing for Geeks

The convenience of online shoe shopping is a game-changer — to the tune of billions of dollars of revenue — but how could they make up the costs ? Turning a profit at a growing company is nearly impossible regardless of business model. Word-of-mouth by definition. I hope this is sustainable, but is it?

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The Other Amazon Deal this week. Drupal founder attracts over $100 Million in 3 months.

Scalable Startup

the original products can’t generate revenue, so when these OS projects occassionally blow up into phenomenons like Drupal and WordPress have over the past few years, it’s gratifying but also quite frustrating to watch others derive so much value from your baby while you toil away to lead its growth with no financial return.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

The best drivers apply the brakes just ahead of the curve (they take out excess costs), turn hard toward the apex of the curve (identify the short list of projects that will form the next business model), and accelerate hard out of the curve (spend and hire before markets have rebounded). Progressive. Image source ).

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Why I Am Cutting Costs And Changing Business Models

Entrepreneurs-Journey.com by Yaro Starak

Previously I spent money easily and didn’t worry if I was “wasting&# money here and there because my focus was on generating revenue. Since my new projects won’t generate revenue for a while, I’ve reduced costs, an activity many business owners neglect, which is a real opportunity to increase profit.

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Deep dive: Cancellation rate in SaaS business models

A Smart Bear: Startups and Marketing for Geeks

For example, quick cancels are often due to situations things like “I decided I didn’t want a blog after all” or even “My son used my credit card to set up my website but I’m not going to pay for hosting.” “LTV” means “the total revenue you’ll get from a customer over its lifetime.”

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I’ve Built Multiple Growth Teams. Here’s Why I Won’t Do It Again.

ConversionXL

Two of the teams focused on the two main sources of revenue, one team on inbound leads, and the last team on site conversion rates. We were optimizing revenue from these campaigns by testing different versions. Suddenly, our revenue from these campaigns dropped by 50%. Growth teams have limited revenue potential.

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Episode 3: Smart Bear Live!

A Smart Bear: Startups and Marketing for Geeks

My co-hosts were Bob Walsh and Patrick Foley , hosts of the well-known Startup Success Podcast. So that means stuff like thinking about what a business model might be, it does mean customer development. Like the ability to spend X dollars on advertising and gain Y dollars in revenue or something like that.

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