Duct Tape Marketing

DECEMBER 4, 2018

There are tremendous benefits to the technology even for small local businesses. When you acquire new prospects, upsell existing customers, add new products and services, or begin a new outreach campaign, these tools are designed to meet you where you are and then keep pace as you broaden your horizons.

Seattle 65

Seattle Technical Review Pennsylvania Conversion 65

Duct Tape Marketing

JULY 21, 2022

Mike i s the Co-founder and Analyst at Near Media where he researches and reports on reputation, reviews, and local search. In this episode, I talk with Mike Blumenthal about the technology behind visual elements in search, the role that images play today in search, and how and why you should be using images in search to your advantage.

Search 78

Search Technical Review Clickthrough Canada 78

Duct Tape Marketing

FEBRUARY 2, 2023

[19:38] Talk a little bit about the technology aspect of a community from a practical standpoint – how does community management play into this? [22:43] Click on over and give us a review on iTunes, please! You know, you have a campaign, right? They didn't really have the right bandwidth. That's new for marketing.

Community 83

Community Marketing Audience Networking 83

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 17, 2011

Still, you should also be getting better at preventing cancellations, or at least certain types of cancellations, such as crappy tech support or lacking a feature. Our cancellation log implicitly represents this metric because we review it weekly to look for trends. Barely anyone on Earth will ever power through this gauntlet.

Business Model 245

Business Model Metrics Engineer Technical Review 245

ConversionXL

MARCH 19, 2020

A Harvard Business Review (HBR) study of 4,700 public companies looked at the three years before, during, and after recessions. A 2 minute iPhone video from your CEO would have such a bigger impact than a highly manicured campaign or corporate sounding email. What does a thoughtful campaign look like?

Marketing 121

Marketing Campaign Non-Compete Lean 121

ConversionXL

APRIL 3, 2018

Embed blog videos hosted on facebook so you can track consumption and advertise to them. They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. Create win-back campaigns for churned customers. Tech helping us monitor behavior.

Retention 106

Retention Artificial Inteligence Channel Email 106

Duct Tape Marketing

SEPTEMBER 1, 2022

Click on over and give us a review on iTunes, please! John Jantsch (00:00): This episode or the duct tape marketing podcast is brought to you by the nudge podcast, hosted by Phil Agnew and brought to you by the HubSpot podcast network. The world is shrinking because of technology. Like this show? Duct Tape Transcript.

Hiring 93

Hiring Social Media Technical Review San Francisco 93

ConversionXL

APRIL 11, 2016

This is especially true for highly technical, complex or new / innovative products. In some cases, you might have an entire marketing campaign to go along with your video. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc. Example: Revue. Example: Vidyard.

Video 48

Video Conversion Mobile Search 48

sharkseo.com

NOVEMBER 29, 2010

A year or so ago, I noticed a marketing campaign by a company that involved offering bloggers a “plant a tree&# widget for their site – if you placed the banner on your site, they’d plant a tree. Starting a blog on Wordpress costs nothing, and good Wordpress hosting can be very inexpensive, too.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49