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Occam's Razor
SEPTEMBER 24, 2012
A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. In the second part of the talk a large client joined FBe on stage to make the case for Facebook campaigns. From the data presented, there is no way to tell if the Facebook campaign worked or not. Attribute it all to the Facebook campaigns.
Occam's Razor
JULY 18, 2011
Analyzing email campaigns requires three important insights: 1. Your campaign data. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Most good email providers will do this automatically for whatever web analytics tool you use.
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Transformify
OCTOBER 3, 2018
A quick look at the freelance marketplaces reveals thousands of listed jobs for freelancers varying from IT-related like programmers, QAs, web designers to teachers, lawyers, babysitters, marketers, copywriters, etc. Developing a strategy and testing which freelance platforms and marketing campaigns bring good results is key.
Both Sides of the Table
JANUARY 16, 2012
The sooner you understand that the sooner you can plan your campaign. As with any sales campaign you need to: Qualify your buyers early so you focus your scarce resources on people likely to buy your product. It’s tempting to want to stay in your offices and fund raise via email or web conferencing. Press the flesh.
Up and Running
NOVEMBER 4, 2015
BlueHost : Simple and affordable hosting that’s ideal for anything from WordPress to full-fledged web apps. With Google Surveys, you can target users from around the web and get instant feedback on your business idea. Social media tools. pr.co : Outsource creating a press room for your web site. Payment systems.
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