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Solving the "marketplace" business model

A Smart Bear: Startups and Marketing for Geeks

These companies typically make money either by charging sellers for listing (akin to the yellow pages) or by charging a sales commission (akin to a "finder's fee"). At the same time, they also run television ads (with celebrities), are expert at SEO and AdWords, built a user-friendly web site, and do tech support for consumers.

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The 10 Best Side Businesses to Fund Your Startup (Plus One Unexpected Suggestion)

Up and Running

Bootstrapping your business. If you aren’t familiar with the term, bootstrapping, also known as “self-funding,” refers to the various methods entrepreneurs can use to fund their startups beyond funding sources like small business loans. Using a side business to bootstrap your startup. Let’s begin.