Up and Running
MARCH 8, 2016
Because you’ll be entering an already-saturated market, you will need to figure out a way to differentiate your service offerings. Typically, domestic cleaning business operations need very little upfront investment and as such, can bootstrap their business idea, or get started as a part-time operation. Don’t skip your market research.
Hunter Walker
JUNE 23, 2014
Last two years was “fast graph” -> app bootstrapping via “connect your FB account and autofollow all friends.” Because mobile apps are tending towards single-purpose push buttons, having a graph which is unique and optimized for your product helps increase differentiation and increase habit IMO.
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Up and Running
OCTOBER 21, 2014
According to the SBA, 52% of all small businesses are home-based and of the 28 million small businesses in the US, 22 million of those are operated by people who consider themselves self-employed (they have no employees and no additional payroll). You could also use personal earnings and do a bit of bootstrapping as well.
Up and Running
MAY 23, 2016
Step 3: Brand and differentiate yourself. Whether you’re looking to stand out in an already-crowded marketplace, or to simply be a memorable company, figuring out how to brand and differentiate yourself is key. However, we have been able to differentiate [ourselves] and also excel by making enterprise software fun and enjoyable.
Up and Running
MAY 28, 2015
What taglines are you using to differentiate yourself from other people, other businesses that might be similar. I strongly endorse bootstrapping, and I will tell you I speak from experience. We had three mortgages and $65,000 in credit card debt at one point doing this bootstrapping. What is your key focus? That’s one.
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