Remove Bootstrapping Remove Revenue Remove Sales Cycle Remove Technical Review
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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

Or seen a review of an iPhone app hung up on pricing trivialities: “It would be pretty good at $0.99, but it’s not worth $1.99.” Consider the consequences of these monthly pricing possibilities: $0/mo means your goal is to maximize growth (trust and usage) instead of revenue. simple enough to be self-service).

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Strategy Roundtable: Do Not Spray and Pray

ReadWriteStart

First up was Brad Barrett presenting GrillGrate , a grill accessory with which Brad has built a year-to-date revenue of $400,000. With enterprise customers, this would result in tremendous exit barriers, making sales cycles long and involved, which a small startup will find hard to withstand. GrillGrate. TheNextBigZing.com.

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3 Advantages to an Experiential Web Presence

Duct Tape Marketing

Now with greater accessibility to the Internet through various devices, coupled with the advancements of modern technology, browsing the Internet has truly become an experience for the user, with tremendous advantages for businesses. Bounce rates have exceedingly increased, due to the lack of an experience.

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270+ Tools for Running a Business Online

mashable.com

endeve – Issue invoices, manage clients and check revenues all in one place. Bootstrap – Online bookkeeping software that lets you track sales and expenses, organize your records for tax time, and more. Track leads and manage your sales pipeline. Invoice Journal – Free invoicing program.

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Spolsky on Software on Both Sides of The Table

Both Sides of the Table

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. It helps with sales cycles because customers know that they can switch away if they so choose. 15 minutes. 29:45 minutes.