Burn Rate Design Product Development SEM 
Steve Blank
SEPTEMBER 7, 2009
Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Isso sem mencionar que, dependendo do problema, em alguns casos fica bastante difícil “voltar atrás&#.
Startup Lessons Learned
MARCH 13, 2009
The product didnt convert well enough, the mainstream customers we were driving werent ready for the concept, and the event fed expectations about how successful the product was going to be that turned out to be hyper-inflated. Why do startups synchronize marketing launch and product launch? Dont scale. Dont marketing launch.
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