Remove Business Model Remove China Remove IRR Remove Marketing
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ESADE Business School Commencement Speech

Steve Blank

Think about this; 7 years ago Nokia owned 50% of the handset market. Fast-forward to today—Apple is the most profitable Smartphone company in the world and in Spain Android commands a market share of more than 90%. Its worldwide market share of Smartphones has dwindled to 5%. Apple owned 0%.

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Why Companies are Not Startups

Steve Blank

Facing continuous disruption from globalization, China, the Internet, the diminished power of brands, changing workforce, etc., The Enterprise: Business Model Execution We know that a startup is a temporary organization designed to search for a repeatable and scalable business model. The question is – why?

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Intel Disrupted: Why large companies find it difficult to innovate, and what they can do about it

Steve Blank

As a consequence, corporations used metrics like return on net assets (RONA), return on capital deployed, and internal rate of return (IRR) to measure efficiency. These resulting business models made them look incredibly profitable. They knew how to execute the current business model.

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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

See step four in the process for creating your Digital Marketing and Measurement Model.]. This recommendation also valuable for companies that have very unique business models, or face other unusual circumstances (geographic, size, amount of innovation, and many others). See Page 269. :). So how can you use your own data?

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