Business Model Churn Rate Lean Marketing 
Steve Blank
DECEMBER 2, 2013
Here’s what happened when an extraordinary Digital Health team gained several critical insights about their business model. The first was reducing what they thought was a five-sided market to a simpler two-sided one. A Five-sided Market. Among the 28 startups in the Digital Health cohort is Tidepool.
Occam's Razor
APRIL 8, 2013
This thought was in my mind as I was reading Lean Analytics a new book by my friend Alistair Croll and his collaborator Benjamin Yoskovitz. In this post, we’ll look at each of the four steps in the Lean Analytics Cycle in more detail. The point is, it's a critical metric for your business. But it is not routine.
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YoungUpstarts
AUGUST 24, 2017
Subscription business models have been around for a pretty long time, but thanks to modern technology, this model has evolved from milk or newspapers delivery to a versatile eCommerce experience. As a starting entrepreneur, you might wonder: why on earth would I want to start a subscription (box) business? Conclusion.
Up and Running
NOVEMBER 12, 2018
If you’re seeking a bank loan or outside investment, you probably need a traditional business plan. But if you’re writing a plan as an internal guide for strategic growth, you should consider a lighter version— a Lean Plan. This guide to writing a subscription box business plan will help you through the process either way.
Startup Lessons Learned
MARCH 21, 2013
Lean Analytics is the latest addition to the Lean Series. Here's what they have to say about churn rates in SaaS businesses: The best SaaS sites or applications usually have churn ranging from 1.5% to 3% a month. For other sites, it’ll vary depending on how you define “disengaged.”
Up and Running
APRIL 27, 2012
These students are typically attracted to Internet and technology start-ups, given that these share favourable industry characteristics such as significant addressable markets, low barriers to entry, modest initial capital requirements and relatively low costs of customer acquisition. Who needs a business plan when there is work to be done?”
David Teten
DECEMBER 3, 2019
In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I use another live Google doc to maintain my database of companies I’m marketing to other VCs. 2) Market . Many tools designed for B2B marketing in general are also relevant to investors.
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