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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. They couldn’t keep up with the fast product development times that were enabled by using standard microprocessors.

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You Negotiate Commodities, But You Seize Opportunities

Steve Blank

In the early days of Rocket Science I realized that we needed high-level advice on multiple fronts; technology, game development, video game distribution, etc. One of the first potential advisors I reached out to was someone who 10 years earlier tried to hire me as the VP of Marketing of his new division at Sun Microsystems.

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Scaling is Hard, Case Study: TripAdvisor

Seeing Both Sides

TripAdvisor may be one of the most fascinating companies I know and so I was excited to dig into their business model as part of my series on scaling. TripAdvisor is more of a classic consumer Internet success story, but with even more powerful network effects and an amazing business model. Magical, really.

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Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

What does your Chief Technology Officer do all day? Often times, it seems like people are thinking its synonymous with "that guy who gets paid to sit in the corner and think technical deep thoughts" or "that guy who gets to swoop in a rearrange my project at the last minute on a whim." I mean, have you seen other people? Heres my take.

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