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Lessons Learned: What is customer development?

Startup Lessons Learned

This theory has become so influential that I have called it one of the three pillars of the lean startup - every bit as important as the changes in technology or the advent of agile development. Most likely, your business plan is loaded with opinions and guesses, sprinkled with a dash of vision and hope. It slices, it dices.

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Lessons Learned: Inc Magazine on Minimum Viable Product (and a.

Startup Lessons Learned

Then, the company spends no more than a few hundred dollars marketing the product through search engines and to the contacts in its sales database and LinkedIn. This article is part of a trend that has taken me a bit by surprise: the adoption of lean startup techniques outside the traditional domain of high-tech startups.

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Lessons Learned: Don't launch

Startup Lessons Learned

In particular, a marketing launch can help you do three things (courtesy, as is most of my marketing advice, of The Four Steps to the Epiphany ): Drive customers into your sales pipeline. The problem is that customers dont read your business plan. The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May.

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Top 120 Startup Posts for 2010

SoCal CTO

Will Price , October 11, 2010 Georgians Should Vote No - Force of Good: a blog by Lance Weatherby , October 28, 2010 Free Software for Managing a Lean Startup - Platforms and Networks , January 17, 2010 Purpose Driven Life - Journey of a Serial Entrepreneur , July 26, 2010 Two Decade-Defining Acquisitions?

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Lessons Learned: What is a market? (a guide for hackers)

Startup Lessons Learned

Without a basis for comparison, you first have to drive home the need, then you will have an easy time making the sale (after all, youre the person who they trust to bring it to their attention). Toughest part of the sale is to get agreement that you really can deliver benefits that they didnt previously know were possible.