California Leadership PR Sales 
Steve Blank
APRIL 9, 2009
Five Easy Pieces – The Marketing Mission After a few months of talking to customers , talking to our channel and working with sales we defined the marketing Mission (our job) was to: Help Sales deliver $25 million in sales with a 45% gross margin. The same was true for PR. I couldn’t care less about those.
Steve Blank
APRIL 30, 2009
SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. He had teamed up with a former product manager at P&G to deliver seminars on just this subject.
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SoCal CTO
MAY 15, 2009
Corporations increasingly see social media as a key PR, communications and marketing medium. Paul Ollinger, West Coast Vice President of Sales of Facebook Paul Ollinger is the West Coast Vice President of Sales for Facebook. He has also been a Regional Sales Director and National Account Director for Facebook.
Hearpreneur
APRIL 9, 2017
The Carson, California company employs about 800 people in its 4 Southern California plants. I started a business when the salon where I was going to rent as a young esthetician wanted to charge me a percentage of my retail sales. Thanks to Stacy Roberts, SMR Leadership Solutions, LLC ! #8 Image Credit: Nancy Reagan.
Steve Blank
APRIL 2, 2009
Finally, since no one would believe a set of benchmarks named after our company, we needed a façade of independence, so we named them after the street the company was headquartered on in Sunnyvale California – they became known as the Potrero Benchmarks. Now as VP of Marketing, I could have sat back and let my PR agency handle the press.
Steve Blank
MAY 22, 2009
———— T o: Marketing Department From: Steve Subject: Going to Trade Shows Like it Matters Generating Leads Ownership If your company is going to a show to generate leads, then sales owns the show. This is worthy of an open and honest discussion with sales up front. And inviting to the booth/dinner/private demo.
crowdSPRING Blog
SEPTEMBER 14, 2012
These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! How to Steal Killer Sales Copy Straight from Your Prospects’ Mouths – [link]. Interesting that 6 of top 10 cities with happiest young professionals are in California - [link].
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