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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

Consistency is the cornerstone of good marketing. Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. On the flip side, inconsistency confuses consumers, limiting your chance to generate leads. Marketing playbooks work the same.

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Machine Learning Is Your Secret Weapon For Customer Acquisition

YoungUpstarts

by Chad Ruff, Chief Technology Officer at Swiftpage. While machine learning does fall under the larger category of artificial intelligence (AI), it’s a bit more specific and can be extremely effective technology to pair with your customer and prospect database. In fact, a recent survey reported 46.5

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The Ultimate Guide to Starting a Software Company

Up and Running

A description of your target market or the different market segments you’re targeting. If you don’t know how to define your target market, read Tim Berry’s article on how to do it, or read this article that explains what target marketing is and how to use it to your advantage. How to Do Market Research.

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Transcript of An Entrepreneur’s Journey to Success

Duct Tape Marketing

Transcript of An Entrepreneur’s Journey to Success written by John Jantsch read more at Duct Tape Marketing. John Jantsch: On this week’s episode of the Duct Tape Marketing Podcast I get to visit with a true entrepreneurial success story. Hello, welcome to another episode of the Duct Tape Marketing Podcast.