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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

Believe it or not, the state of New Jersey has been experimenting with a free beer giveaway to encourage Covid vaccinations. According to an interview with Elon Musk, this campaign cost Paypal about $60 million , which most Silicon Valley historians would consider money well spent. It is cleverly promoted as a “Shot and a Beer.”

IPO 82
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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Opinion: Noonan: The Romney Campaign Needs a New CEO. Finance, Banking, Loans, etc. INTERNET BUSINESSES. General Internet. - New Hampshire. New Jersey. New Mexico. Computer And Internet. New Hampshire. New Jersey. New Mexico. Whats Inside the iPhone 5?

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7 A/B Testing Resources for Startups and Solo Developers

mashable.com

A Y-Combinator startup itself, Optimizely was used by the groundbreaking online Obama campaign in 2008. Optimizely In a quick survey of our startup-minded Twitter followers, Optimizely was far and away the most highly recommended resource for startup and developer A/B testing.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

M&A and Finance. The breakdown: “This is a new vendor for us. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” Erin Hoskins, Senior Marketing Director, New Media, Meredit h. Finance/Accounting.

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Webinar Recap: 14 Tips on How to Pitch and Get Funded

Up and Running

I have some entrepreneurs who are in Gaza, who are in Cairo, who are in New Jersey, and I’m in Oregon. If you’re online, it’s a little bit easier to track that through pay per click campaigns and things like that, because there’s a lot of analytics behind that so that you can track what that costs.