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Editorial: We owe a duty of care to founder mental health and it requires a collaborative solution

NZ Entrepreneur

As for so many others though, the news of his death by suicide last year still came as a shock and with a deep sense of sadness. Angry that such a tragedy could have occurred – indeed possibly directly attributable – as a result of Jake’s endeavours in the name of this thing we call entrepreneurship.

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What Tech Entrepreneurs Could Learn from Chamillionaire

Both Sides of the Table

I had called on Chamillionaire from the audience and asked him to provide some views on how artists view social media, why they use it and where it’s heading. He created his own domain and gave out email address with the name@chamillionaire.com nomenclature. He was riveting. His email list became his power.

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5 ways to deal with a social media crisis

The Next Web

It can be hard to remember the digital world before real-time; the speed at which conversations and stories race through the Internet and their momentum add a new dimension to reputation management. Anyone active on Facebook, Twitter, or the likes will have seen at least one social media crisis unfold. Act fast but don’t panic!

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UGC Strategies to Boost Your Brand

Women Entrepreneurs Can

Users can share UGC / UCC via social media platforms, forums, comments, reviews, and open-source sites like Wikipedia. Social media-fuelled the rise of the UGC. UGC posts get more engagements that improve SMO or social media optimization. It is currently the leading social media platform.

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4 Super-Hot Fin Tech Trends To Watch Out For In 2016

YoungUpstarts

There are small and bright companies that have come up in the past few years that have found out ways to manage virtually any service offered by big names in banking. Suitably pitched product campaigns and targeted advertising can improve the buying experience for customers, build brand loyalty and drive sales for companies.

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YouTube Marketing And Analytics: A Primer For Magnificent Success

Occam's Razor

Put the company name on the stadium? You are already producing content for TV (like Air New Zealand above), why not extend the conversation in the commercials with videos on YouTube. PS: Did you notice you can even search for flights on Air New Zealand's YouTube channel ? They do TV? Newspapers? Billboards?

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Business Startup Tools: A Curated List of Our Favorite Tools and Resources to Build Your Company

Up and Running

While relatively popular in Australia, New Zealand, and the U.K., Choosing a name. That way you can get right on to your social media strategy! Naminum : Enter a word and Naminum uses prefixes, suffixes, and replaces letters within your keyword to generate a (huge) list of name suggestions.