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The LeanLaunch Pad at Stanford – Class 5: Customer Relationship Hypotheses

Steve Blank

Many of the students had heard phrases that fall under Customer Relationships before; “customer acquisition, SEO/SEM, public relations, Social Network, Advertising, Loyalty programs, cross-sell and up-sell” etc., They also increased their daily campaign budget to $20.00. per click!

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113 of the Best Lead Generation Tools and Resources

Duct Tape Marketing

Public Relations– This includes activities aimed at receiving coverage in traditional media outlets. Public Relations Category on Duct Tape Marketing. The New Face Of Public Relations: Tricks And Tools Of Today’s Practitioner. The PR Masterclass : How to develop a public relations strategy that works!

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Lean Marketing: Facebook advertising for newbies

crowdSPRING Blog

For instance, if you have a simple goal of driving additional traffic to your site it is easy to measure the results (and cost) of the SEM campaign. Here is a short tutorial for getting your Facebook campaign going: Set goals. Be very clear with what you are trying to accomplish with your Facebook campaign.

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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

He has 12 years of experience helping agencies & businesses improve their online marketing efforts through SEO, SEM, and social media services. We often pull monthly or post-campaign stats from Sprout Social to make custom graphs and charts. Chris Arter, Public Relations Manager, Webimax. image credit.

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The Marriage of Content & Images for Local SEO

Duct Tape Marketing

When we think of search engine optimization (SEO) and search engine marketing (SEM), we usually focus on online traffic. However, at the Google Performance Summit this past May, the search engine giant shared several important statistics in terms of local search: Nearly a third of mobile searches are related to location.

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