Channel Customer Development Demo Operations 
Steve Blank
JULY 13, 2021
Business plans presume that building a startup is a series of predictable steps requiring execution of a plan which assumes a series of known facts: known customers, known features, known pricing, known distribution channel. The reality is that most business plans don’t survive first contact with customers. experiential.
Steve Blank
MAY 11, 2009
But the team believed adding video as an integral part of an operating system and user experience (where there had only been text and still images) would be transformative. But Apple had planned to announce and demo QuickTime without a way to get video into the Mac. We must have made them play the demo twenty times.
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Steve Blank
DECEMBER 7, 2010
Business schools teach aspiring executives a variety of courses around the execution of known business models, (accounting, organizational behavior, managerial skills, marketing, operations, etc.). We’ll build the class around the business model / customer development / agile development solution stack.
Steve Blank
FEBRUARY 3, 2015
Their sales had given them some real data on three potential distribution channels: direct to consumer, brick and mortar retail, retailers. But they had minimal understanding of their target customer segment(s), and in the relentlessly direct nature of the class, we let them know it. Filed under: Customer Development , Teaching.
Rob Go
SEPTEMBER 9, 2013
So without further delay: Large Tech Meetups: Web Innovators Group : Quarterly Demo-Style meetup in Cambridge draws over 1000 members of the startup community each time. Lean Startup Circle Boston – Meetup dedicated to the lean startup and customer development methodology. Barrington Coffee – Fort Point Channel.
Steve Blank
FEBRUARY 23, 2016
As a formal method, the Lean Startup consists of three parts: The Business Model Canvas – to frame hypotheses, Customer Development – to test those hypotheses in front of customers, and Agile Engineering – to build Minimum Viable Products to maximize learning. Customer Segments is changed to Beneficiaries.
Steve Blank
AUGUST 27, 2009
This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.
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