Remove Channel Remove eCommerce Remove Equity Remove Forecast
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. Our guest this week on #TWiVC was Dana Settle , partner at Greycroft Partners , a venture capital firm with offices in New York and Los Angeles. Greycroft is an early-stage VC.

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Why Content Personalization Is Not Web Personalization (and What to Do About It)

ConversionXL

For example, you could be dealing with different channels (“on-site”, “in-app”, “mobile web”, etc.). Imagine you receive an email from your bank about refinancing and home equity loans. Instead of stopping at a popup advertising a home equity eBook, go the extra mile to cover the entire experience.

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How To Keep Your Company Alive – Observe, Orient, Decide and Act

Steve Blank

Forecasted recovery date. Sales pipeline/forecast. Ask yourself: Are there now new customers, new services and new channels to pursue? For example: If you had brick and mortar locations, how much can you pivot to Ecommerce (for basics), so customers can acquire goods without having to leave the house? Actively buying?

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The Ultimate Guide to Starting a Software Company

Up and Running

In the tactics section, list your sales channels and describe how you will be selling your products. While it’s useful to be able to have a sales forecast and expense budget early on, it’s not something you need until you’ve validated your idea. Circle back and create a more detailed forecast.

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Artificial Intelligence and Machine Learning– Explained

Steve Blank

An AI can provide recommendations based on user behaviors used in ecommerce to provide accurate suggestions of products to users for future purchases based on their shopping history. Applications : Supervised learning models are ideal for spam detection, sentiment analysis, weather forecasting and pricing predictions, among other things.