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Why Your Startup's Name Matters

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.” The name is important for discoverability , whether in Google searches (10% to 50%+ of site traffic, depending on the category), the App Store (especially painful in iOS6) and other text-based discovery channels. Subscribe to the Business channel. Global Syndication Partners. Mashable France. Contributors.

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Google VP: Here's How to Get Bought By Us

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Subscribe to the Business channel. Where can an Emmy award winning cinematographer make a case for his channel? I would like to know, what are the areas/vertical they are looking for acquisition? Global Syndication Partners. Mashable France. 7,271 followers. Acquisition. 327 followers. For more Business coverage.

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10 Essential PR Tips for Startups

mashable.com

Then research which journalists at that publication cover the vertical in which your startup or its news would fall. Subscribe to the Business channel. Global Syndication Partners. Mashable France. Determine which demographic — and therefore, which publication — would be interested in your startup. iPhone App.

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