Remove Channel Remove Internet Remove IRR Remove Media
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ESADE Business School Commencement Speech

Steve Blank

Just look at the disruptive challenges that businesses face today– globalization, China as a manufacturer, China as a consumer, the Internet, and a steady stream of new startups. For example, Coke added snack foods, which could be distributed through its existing distribution channels.

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5 Ways Today’s Market Allows Startups To Scale Faster

Startup Professionals Musings

We are all more reachable through powerful and mobile personal computer devices, and the world is more and more connected with the Internet of Things (IoT). In the past, marketing budgets were focused on high-traffic channels, with minimum focus on demographics. Brands are speaking through rather than to consumers.

IRR 143
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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

Leaders (company is leaving China, our IPO is next week, 1,800 new stores are being opened in 180 days, our new IRR is 8%). In my case I'm looking at Social Media (boss LOVES social!), Clicking on Channels shows you the first report. For this blog, Benchmarking classifies me into Internet & Telecom vertical.

Analytics 133