ESADE Business School Commencement Speech
Steve Blank
MARCH 31, 2014
Think about this; 7 years ago Nokia owned 50% of the handset market. Fast-forward to today—Apple is the most profitable Smartphone company in the world and in Spain Android commands a market share of more than 90%. Its worldwide market share of Smartphones has dwindled to 5%. Apple owned 0%. The Perfect Storm.
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