Remove Churn Rate Remove Conversion Remove eCommerce Remove Equity
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Why you should never have a data room — the most counter-intuitive fund-raising advice you’ll ever…

Both Sides of the Table

If a VC meets with 40 eCommerce companies and has the data room on all of them (downloaded on to his or her system) then when they DO finally dig in on an investment opportunity they can compare information such as CACs, LTVs, churn rates, margins, etc. against a broad range of similar companies.

Cap Table 336
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Is Your Startup Tracking the Right Metrics?

Up and Running

It’s hard to understand how many people will you actually attract, what is it going to cost, what’s your conversion rate, how long will people stay. What a lot of companies or startups don’t realize is when you put up forecast together, it’s difficult if you’re a startup.

Metrics 84