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How to Build a Successful Subscription Business Model

Up and Running

Everything from software, to digital goods, eCommerce packages, and even newsletter based subscription boxes. Read on for a full rundown of how to turn traditional software, eCommerce, or a service-based business into a subscription offering. No matter your business model, you should be forecasting sales, expenses, and cash flow.

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Why you should never have a data room — the most counter-intuitive fund-raising advice you’ll ever…

Both Sides of the Table

If a VC meets with 40 eCommerce companies and has the data room on all of them (downloaded on to his or her system) then when they DO finally dig in on an investment opportunity they can compare information such as CACs, LTVs, churn rates, margins, etc. against a broad range of similar companies.

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Startup Benchmarks

VC Cafe

Forecasting is sometimes done by dragging the mouse based on many assumptions, because it’s hard to predict the future. One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate?

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Is Your Startup Tracking the Right Metrics?

Up and Running

What a lot of companies or startups don’t realize is when you put up forecast together, it’s difficult if you’re a startup. Obviously, at the end of the day, the eCommerce conversion rate, how many people end up purchasing, it’s what you’re going to end up using to actually track your customer acquisition costs.

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How to Write a Business Plan for a Subscription Box Service

Up and Running

The five key metrics to judge your subscription model’s success are: Churn and churn rate. Issues related to credit card fraud is a big risk with any ecommerce business model. Going smaller, use key metrics to ensure that your business is on track to reach your milestones. MRR (monthly recurring revenue).