Remove Clickthrough Remove Hiring Remove Lean Remove Sales
article thumbnail

Finding your One Metric That Matters

leananalyticsbook.com

Lean Analytics Book. Media is about time on page, pages per visit, and clickthrough rates. This is about whether you can grow, or hire, or whether you’re getting the organic growth you expected. Later, many of these KPIs become accounting inputs—stuff like sales, margins, and so on. Skip to navigation. Contact us.

Metrics 58
article thumbnail

The Key to Online Advertising Is Tracking Results

Duct Tape Marketing

Next, they’d hire an advertising firm to create and execute the concept. You’ll lean into tactics that resonated with your audience and ditch those less-successful approaches. Google Ads allows you to track performance for each individual ad campaign, so you can see things like impressions and clickthrough rate.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Run a sale or create discount coupons. Everyone loves a sale, and thanks to discount tracking sites like RetailMeNot and browser extensions like Honey , consumers are finding them easier than ever. Was there something newsworthy that happened recently, like your company hit a big sales mark or launched a cool new feature?

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Run a sale or create discount coupons. Everyone loves a sale, and thanks to discount tracking sites like RetailMeNot and browser extensions like Honey , consumers are finding them easier than ever. Was there something newsworthy that happened recently, like your company hit a big sales mark or launched a cool new feature?