Remove Cofounder Remove Mobile Remove SEM Remove Viral
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How to Choose Digital Marketing Channels for Long Term Growth

ConversionXL

SEM is great because you can capture people as they’re searching for a solution, which is often some of the highest intent traffic you can find. Virality and Referral. Virality is the key lever of many of the most famous growth examples: Dropbox, Uber, Facebook, Hotmail. Unbounce blog. Just think about it. Image Source.

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How to get distribution advantage on the iPhone

Startup Lessons Learned

On Facebook, viral distribution has proved decisive. Those companies who have learned to build apps that optimize the viral loop dominate in every category where they compete. If you sell an online service that solves a defined problem, you can compete in SEO or SEM. There are other models, in other distribution channels.

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Pick the Perfect Name for Your Startup

mashable.com

Names based on rhymes (TopShop, T-Mobile HotSpot), repetition ( Bebo , Lala ), and alliteration ( Firefox , BlackBerry ) tend to be memorable. I suggest you never call this person again for information TheNameInspector The founder of Kodak was George Eastman. You can also use poetic devices to ensure the names stick.

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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules. Niraj Ranjan Rout is the founder of Hiver (formerly GrexIt). Martin Harrison , Co-founder, Copify. Martin Harrison is co-founder of online content service Copify .

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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. For example, if any of the mobile ad networks gets major traction, they may become a dominant way that people discover new apps. Or if your lifetime value is high enough, you can just keep spending on SEM. My advice: dont launch big.