Up and Running

FEBRUARY 3, 2015

Save yourself the energy by developing a strategy right out of the gate, including a plan B or a couple of backup products if things aren’t going as well as expected. Think SEO and social media strategy. Stay on top of things like refunds, returns, SEO strategy, social media presence, and responding to reviews.

eCommerce 60

eCommerce SEO Software Review Social Media 60

YoungUpstarts

AUGUST 2, 2013

A unique description is the key to SEO. Also, never copy and paste product information right from the manufacturer’s site. Alessandra is a frequent speaker at conferences on topics such as branding, building online communities and improving metrics by utilizing data.

Search 190

Search Forecast Boston Engineer 190

Brandanew

SEPTEMBER 26, 2016

Yeah, sometimes its a little distracting to have my workflow interrupted by other people, but for the most part it is a benefit because I get involved right away in these conversations about trending topics. I actually sit right across from Becky, our social media manager. So, she finds all this information right away.

Social Media 100

Social Media Channel Lead Generation Community 100

ConversionXL

APRIL 22, 2015

Conversion optimization is being SEO-fied more and more: rubbish content is starting to be more widespread than high quality content – and people looking get into CRO can’t tell the difference. The problem with being “data-driven” We should all be more data-driven (or data-informed), right?

Analytics 48

Analytics Technical Review Conversion Framework 48