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29 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

DECEMBER 15, 2017

I started out working for various agencies and eventually I was recruited to work in-house for a Fortune 500 company doing SEO and PPC work. what I really liked about SEO and PPC was that it was involved with everything related to online marketing. Photo Credit: Grant Gordon. Thanks to Kelly Bedrich, ElectricityPlans.com ! #22-

Entrepreneur 115
Entrepreneur Czech Republic Retention B2C 115
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Using Negative Keywords To Attract Highly Qualified Customers

ConversionXL

MARCH 19, 2014

Negative keywords are easy to overlook, but can be critical to finding your target market with PPC. Match type options for negative keywords are: Broad, Phrase, and Exact. Modified Broad negative keywords do not exist, because Broad negative terms work very similarly to Modified Broad match terms.

Customer 113
Customer PPC Matching Campaign 113
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