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Why (and how) you should let your customers do the advertising for you

Duct Tape Marketing

When I first launched Hatchwise, I was still running an internet company I had started previously, called MyCustomLogo, which relied almost 100% on PPC ads to bring in new sales. George resides on the Connecticut coast, where he enjoys photography, his family, and starting new businesses. I was successful.

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29 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

My research was valuable enough for a large corporation that is known for creating a popular operating system to give us about $250K in funding. The company that employed us began putting profits above people and new sales above client retention. I was a Ph.D. I have been working with my Partners since November 2000. 10-Passion.

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Using Negative Keywords To Attract Highly Qualified Customers

ConversionXL

Negative keywords are easy to overlook, but can be critical to finding your target market with PPC. Erin over at PPC Hero wrote a really great piece demonstrating how negative keyword match types work , including a really helpful chart. You spend time carefully crafting your keyword list. Your bids and your budgets are spot on.

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