Startup Professionals Musings

MARCH 31, 2023

Selecting the right sales channels is one of the first strategic decisions that every startup faces. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Understanding culture is paramount, but measuring results is even better.

Demand 256

Demand Metrics NPV Net Present Value 256

Startup Professionals Musings

JULY 3, 2020

Selecting the right sales channels is one of the first strategic decisions that every startup faces. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Understanding culture is paramount, but measuring results is even better.

NPV 436

NPV Net Present Value Conversion Ratio Marketing 436

Startup Professionals Musings

JULY 9, 2018

Selecting the right sales channels is one of the first strategic decisions that every startup faces. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Understanding culture is paramount, but measuring results is even better.

Demand 144

Demand Metrics NPV Net Present Value 144

Startup Professionals Musings

OCTOBER 21, 2015

Selecting the right sales channels is one of the first strategic decisions that every startup faces. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. Understanding culture is paramount, but measuring results is even better.

Metrics 120

Metrics NPV Net Present Value Conversion Ratio 120

Guy Nirpaz

NOVEMBER 14, 2011

The sales model for Outright is entirely customer driven: the sales process is self-service (zero-touch selling). Make customer success metrics central to the business. If you want your company to be customer driven, you have to give everybody in the company access to these metrics. A customer driven organization chart.

Customer 75

Customer Conversion Ratio Metrics Business Model 75

YoungUpstarts

MARCH 8, 2012

For example, let’s say you have lead to sale conversion ratio of five percent. Her approach is to design customer focused, cost-effective solutions based on cross functional collaboration and results-based metrics. Use them to learn whether you are doing enough to sustain and grow the business as you look ahead.

Marketing 160

Marketing Conversion Ratio Widget Forecast 160

ConversionXL

OCTOBER 21, 2014

This mindset, or something like it, is necessary to help key players within a business understand how data science & conversion rate optimization play a role to business growth. Here are the highlights: Only 2% of companies are tracking lead generation to sales metrics. Where Are The Leaks In Your Conversion Funnel?

Analytics 113

Analytics Software Review Metadata Campaign 113