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Sustainable Strategies for Internet Startup Success

Startup Professionals Musings

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with ecommerce, your latest invention, or personal services. But the low cost also means that your competition will also be there in force. Beware of no-cost and low-cost marketing. Search engines.

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How Top Venture Capitalists Create (and Sometimes Destroy) Portfolio Company Value

David Teten

Christopher Fralic is a Managing Partner at First Round Capital’s New York office, and has focused on a number of the firm’s investments in Advertising Technology, Social Media, Ecommerce, Gaming, Mobile and more. Cost: $15/Members of HBS Angels of NY and/or HBS Club of NY; $40/Non-members & Guests. through the Yahoo!

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How to Curate Sitelinks to Increase Conversions

ConversionXL

If you rely on search engine traffic, conversion optimization starts before visitors get to your site. Neglecting those visitors, on the other hand, may cost you easy sales. How do search engines choose sitelinks? Key phrases extracted from social bookmarking tags. For most sites, a brand query (e.g.

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