Maternova and the Business of Saving Lives: A Secret to Success Story
Up and Running
JUNE 23, 2015
Maternova is an online marketplace for low-cost but vital obstetric tools; you might think of it as something like Amazon for childbirth-related medical supplies. “It took an enormous investment of sweat equity on both our parts,” Allyson admits. See Also What Is a Social Enterprise? The Lean Startup by Erik Reis.
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