Digital Marketing And Analytics: Two Ladders For Magnificent Success
Occam's Razor
DECEMBER 9, 2013
Invest in the site experience now to differentiate yourself from the competition, and create irrational loyalty. Some of your micro-outcomes were likely already connected to your offline existence (maps, phone calls, offer redemptions, etc.). Focus on optimizing your Cost per Acquisition (CPA). Beat Bonobos (I. Entertain Me 2.
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