CTO Hire Dilution Equity Product 
Startup Professionals Musings
MAY 1, 2023
So, the first question I usually get is what percent of the company or equity is that person worth? Just because it was your idea doesn’t mean you “deserve” 90% of the equity. The value in a startup is all about tangible results, so I see no equity value in the idea alone. Experience and connections in your business area.
Startup Professionals Musings
AUGUST 9, 2020
So the first question I usually get is what percent of the company or equity is that person worth? Just because it was your idea doesn’t mean you “deserve” 90% of the equity. The value in a startup is all about tangible results, so I see no equity value in the idea alone. Level of responsibility and time allocated.
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Startup Professionals Musings
SEPTEMBER 10, 2018
So the first question I usually get is what percent of the company or equity is that person worth? Just because it was your idea doesn’t mean you “deserve” 90% of the equity. The value in a startup is all about tangible results, so I see no equity value in the idea alone. Level of responsibility and time allocated.
Feld Thoughts
SEPTEMBER 2, 2011
This week they set out to create their cap table and hire a CTO. The vesting schedule protects each of the co-founders in case one gets hit by a bus or decides to drop the project after a short period of time. Equity is split 55% and 45%, but where is that officially recorded? Time to update the cap table.
Startup Professionals Musings
AUGUST 24, 2016
So the first question I usually get is what percent of the company or equity is that person worth? Just because it was your idea doesn’t mean you “deserve” 90% of the equity. The value in a startup is all about tangible results, so I see no equity value in the idea alone. Level of responsibility and time allocated.
Startup Professionals Musings
NOVEMBER 8, 2010
One of the first tough decisions that startup founders have to make is how to allocate or split the equity among co-founders. Another common “failure to start” situation I see is one where the “idea person” insists that the idea is 90% of the value (and 90% of the equity). Building a product doesn’t get it distributed and sold.
Startup Professionals Musings
AUGUST 4, 2014
The first question I usually get is what percent of the company or equity is that person worth? Just because it was your idea doesn’t mean you “deserve” 90 percent of the equity. The value in a startup is all about tangible results, so there is no equity value in the idea alone. Level of responsibility and time allocated.
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