Remove Customer Development Remove Developer Remove Distribution Remove IP
article thumbnail

I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. We’ve pivoted our Lean LaunchPad / I-Corps curriculum.

article thumbnail

Lessons Learned in Diagnostics

Steve Blank

Part 4: This Will Save us Years – Customer Discovery in Medical Devices. Part 5: Value proposition and customer segments in Life Sciences. Part 6: Distribution channels in Life Sciences. Part 8: When Customers Make You Smarter : Customer Discovery in Digital Health.

Lean 240
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lessons Learned: The lean startup

Startup Lessons Learned

But by taking advantage of open source, agile software, and iterative development, lean startups can operate with much less waste. I am heavily indebted to earlier theorists, and highly recommend the books Lean Thinking and Lean Software Development. Labels: customer development , lean startup 8comments: Amy said.

Lean 168
article thumbnail

Lesson Learned in Medical Devices

Steve Blank

Part 4: This Will Save us Years – Customer Discovery in Medical Devices. Part 5: Value proposition and customer segments in Life Sciences. Part 6: Distribution channels in Life Sciences. Part 8: When Customers Make You Smarter –Customer Discovery in Digital Health. Basil Ayish , MBA, Business Development.

Lean 241
article thumbnail

Fear of Failure and Lack of Speed In a Large Corporation

Steve Blank

They’ve found product/market fit (what products customers want to buy). They’ve learned the best distribution channel to get the product from their company to the customer. for new product development that emphasize immediate returns. They’ve figured out the revenue model (subscription, license, direct sale, etc.)

Widget 120
article thumbnail

The LeanLaunch Pad at Stanford – Class 8: Key Resources, Activities and Expense Model

Steve Blank

The concept of Partners , took some explanation as some teams confused partners with the Distribution Channel.). After a week of hectic customer discovery , the team further refined their new business model. Any IP you need to license? The Nine Teams Present. PersonalLibraries was now an on-line “social shopping system.”

article thumbnail

Startups in stealth mode need one piece of advice - Discussion

news.ycombinator.com

It would make a lot of sense for someone else to just come along and build our hardware and sell our software without paying for 15 people doing development and engineering, but nobody did that. Our value is built on the non-technical stuff, which relies on a network of people and resources that have taken years to develop.

Stealth 41