Customer Development Framework Lead Generation Sales Cycle 
ConversionXL
NOVEMBER 5, 2020
I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. For example, you may design beautiful looking websites, but your clients want something that looks great and performs as a lead generator. Lead with a statement that your audience ultimately agrees with. Image source ).
www.rocketwatcher.com
NOVEMBER 8, 2010
. # of Opportunities – An opportunity is a lead that is now being actively managed by a sales person and is moving along the pipeline toward either a closed sale or a loss. For long sales cycles, it is important to measure this to estimate marketing ROI for tactics in the short term.
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