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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Paid - if your product monetizes customers better than your competitors, you have the opportunity to use your lifetime value advantage to drive growth. In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Expo SF (May.

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Lessons Learned: About the author

Startup Lessons Learned

Thanks to Suns amazing PR blitz, there was tremendous demand for experts on Java, and I did my best to convince people that I was one of that mythical breed. my startup is Blank Label (www.blank-label.com), which is a provider of custom dress shirts that empowers consumers to become the designer of their own product. Expo SF (May. .

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Lessons Learned: Please teach kids programming, Mr. President

Startup Lessons Learned

Whats striking about these stories, if you get past the PR hype, are two very important themes: These prodigies were self-taught, and had a fundamental fascination with technology from a very young age. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Theres three parts to it.

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Lessons Learned: Product development leverage

Startup Lessons Learned

Open APIs and data-oriented architecture (aka "web 2.0"). But Id like to call out special attention to services like Amazons new FPS payment platform , which allows people to create new web services that are charged on a cost-plus basis. Labels: product development 2comments: Anonymoussaid. Great post!

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Sneak preview, KISSmetrics (and more)

Startup Lessons Learned

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, No departments The Five Whys for Startups (for Harvard Business R. Expo SF (May. . Expo SF (May.

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Lo, my 2295 subscribers, who are you?

Startup Lessons Learned

In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. But beyond the obvious, its also important to know where customers go to get answers to pressing questions. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?