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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? This may sound crazy, coming as it does from an advocate of c harging customers for your product from day one. Every board meeting, the metrics of success change.

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Lessons Learned on Mashable today

Startup Lessons Learned

We were even more embarrassed by the pathetically small number of customers we had, and the pathetically low amount of revenue we had earned so far. The core of the article is my first attempt to articulate the key metrics (in graph form) that I believe demonstrate customer value. Retention cohort analysis.

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The Growth Marketing Process: How to Shake Your Growth Hack Addiction

ConversionXL

Make sure you have a good understanding of your value proposition, cost structure, revenue streams, customer segments, etc. For example, in a year, do you think you can increase your retention by 30%? Can you increase your total number of customers by 30%? Note: Drew suggests starting with the retention goal first.).

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Marching through quicksand

Startup Lessons Learned

Customers will get to consume the content they want, and support the producers of that content directly, rather than having to rely exclusively on intermediaries. Now, helping potential customers discover new things they might like is the job of the discipline of marketing. There are just too many of them out there. Is that a lot?

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Lean Startup fbFund wrap-up

Startup Lessons Learned

bigs : @ericries says Stealth dev is a (undesirable, failure-presaging) customer-free zone. Another recent meme that I hope more and more startups will take to heart: "stealth is a customer-free zone." See Validated learning about customers for more info. Use some customer development to find out. What if its both of you?

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Lessons Learned: The metrics and levers of engagement.

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. Unfortunately, its easy to lose track of positioning effects when optimizing for a single metric.

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