Deal Structure Demand Later Stage Operations 
K9 Ventures
OCTOBER 10, 2017
In order for a company to attract a full Seed round ($2M – $3M), that company needs to show an almost completed product, an advanced prototype, or some kind of traction/demand metrics. That post was written with later stage companies in mind, but I’m now starting to see the same issues crop up in companies at earlier stages as well.
David Teten
JANUARY 21, 2021
According to a recent interview with Founding Partner Andrew Oved, Reformation invests in SaaS (vertical and application software) and consumer product businesses that have achieved $1M-$5M in annualized revenue, while operating capital efficiently. Purpose Ventures’ deal structures are bespoke to each company.
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