Remove Demand Remove Dilution Remove Green Remove Metrics
article thumbnail

Responses to Negative Data: Four Senior Leadership Archetypes.

Occam's Razor

Bubble Kings most commonly reside in organizations where there is little to no accountability (or misplaced accountability, ex: celebration of vanity metrics). They dilute the analysis with non-facts. All the charts Mr. Mulally got were color coded green ( #everythingisawesome ). You might think it would be the Attacker.

article thumbnail

Marching through quicksand

Startup Lessons Learned

The other revels in the world as we all know it will be someday: limitless distribution enabled by new technologies, the importance of collaborative filters, and on-demand availability of all content for end-users. And as everyone’s attention starts to focus on those same indicators, their value is being diluted. Is that a lot?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdSPRING Blog

There are three parts to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. If your brand tries to be too many things at once, the message becomes scattered and the brand grows diluted. Start by defining what metrics are important.

Marketing 162
article thumbnail

Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. 10) Metrics.

article thumbnail

8 Data Visualization Examples for Marketers

ConversionXL

It might make sense to move more live chat staff over to the phones to handle demand. Likewise, green can mean “good.” This example from a presentation by Brent Dykes shows how unnecessary noise dilutes data and how much more effective its when stripped back: Image Filename: example-from-a-presentation-by-brent-dykes.jpg.

Marketing 100