Paywalls, SEO, and the Need for a Damn Good Brand
ConversionXL
JULY 3, 2020
was selected due to its ranking for evergreen queries, such as “things to do in Canada.” An alternative to participating in FCF, a “subscription designation,” allowed Googlebot to crawl an 80-word snippet of an article, which served as the sole source of ranking material.). The travel section on Independent.ie is still #1 on Google.ie
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