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HOW TO: Build an App for Your Small Business

mashable.com

Also make sure that you’re communicating well with any web developers or designers you hire. Have appropriate expectations, listen to the professionals in your employ and don’t micro-manage a design or development project. Let developers develop, designers design and you - do your own business.

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28 Gifts for the Entrepreneur in Your Life

Up and Running

Our technical project manager Anders Stadum says these Sharpie Fine Point Pens are his favorite, and they would make a great gift for any entrepreneur—maybe with a few Moleskines? We’re huge fans of the lean startup methodology here at Palo Alto Software, so The Lean Startup is definitely a good place to start, as is The Art of the Start.

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How a Buyer (or User) Persona Can Improve Your Business

Up and Running

It’s much easier to develop a product and design marketing content and campaigns when you know exactly who the customer is and how they will react to different kinds of marketing. User personas are critical for companies that designing and customizing their own products or services. a product that gets you customers).

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How to Find Great Freelancers on Upwork (Formerly oDesk)

Up and Running

As I write this, I am currently sitting in my home office, overlooking my sleepy little neighborhood in Southeast Portland. I’m home at 11am on a weekday because I work remotely; I am employed by Palo Alto Software, but as they are located in Eugene, Oregon, and I am currently living in Portland, I am rarely in the office.

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How to Start a Brewery

Up and Running

“You’re looking for a number of 70 precent or more within five miles of the zip code you desire,” says Ben. “I A new system might be subject to delays, especially if demand from other breweries is high, but you’ll be able to design to your needs and specifications, and you’ll have support when issues arise (and they will).

Oregon 60
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How to Start a Brewery: Growing Your Own Craft Beer Business

Up and Running

Review your business plan regularly. Committing to regularly reviewing your business plan and financials is a good step toward making more informed, smarter spending decisions, that can have a big impact on a new business’s long term viability. Many brewers avoid that due to perceived qualitative differences,” says Patrick.

Oregon 24
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Transcript of How to Tap Into the Subscription Economy

Duct Tape Marketing

I mean, it’s not just consumer media, obviously, and it’s not just software. I came from the B2B software industry. But then, they added value to it by creating a secondary site, which was called PleyWorld, where people could submit their own designs for Lego kits, and the user communicate would vote on them.