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15 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1 – A Name to Trust. The name of our company came from the name of our flagship product. Photo Credit: Shaun Gray.

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Nuts & Bolts of Intellectual Property for New Startups

Gust

So you’ve chosen a name for your startup, product, or both. Trademarks , which we touched on last week, are brand and product names, graphic logos, slogans, taglines, and other indicators of origin of the goods or services in question.

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LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs

reidhoffman.org

In the financing process, the individual venture partner performs the due diligence on the substance behind a company’s pitch — e.g., the investment thesis, the competition, the people, etc. Make sure the individual partner has strong cohesion and trust with the partnership and is responsible for your type of business.