Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company.

Search 225

Search Engineer SEM Widget 225

VC Cafe

FEBRUARY 7, 2011

to nearly 5% of the total retail market, with a forecasted continuous increase. They are accustomed to more frictionless buying, easier payments, smarter recommendation engines, sharper display (product images, 3D, HD), short fulfillment time, and excellent customer service.

eCommerce 94

eCommerce Open Source SEM Technical Review 94

Up and Running

JULY 26, 2016

Aug-15: Head of Sales (growth team). We spent a year building a solid sales and growth team before we even expanded our product team. See Also: A Complete Guide to Forecasting Sales for Your Monthly Subscription (SaaS) Business. Google AdWords or SEM (expensive). Apr-15: Head of Marketing (growth team).

Revenue 60

Revenue Acquisition Channel Campaign 60

Startup Professionals Musings

MARCH 23, 2013

What most people don’t realize is that, according to new research , 90% of search engine users rarely look at the paid results. Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO).

Search 226

Search PPC Widget SEO 226

Steve Blank

DECEMBER 7, 2010

I’ve introduced a new class at Stanford to teach engineers, scientists and other professionals how startups really get built. ——————– Engineering 245. General Marketing, Sales Funnel, etc. If non-web, build demand creation budget and forecast. Below is the class syllabus.

Wiki 311

Wiki Lean Management Business Model 311