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The Small Business Guide To SEO (Search Engine Optimization) in 2017

crowdSPRING Blog

If you’re moving slowly or have yet to implement search engine optimization (SEO) strategies as part of your overall marketing efforts, you’re falling behind your competitors. Once we settled on a defined conversion, it was much easier to make decisions and look at comparative metrics. Image Source: SEO Linkbuilding.

SEO 48
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What is A/B Testing? The Complete Guide: From Beginner to Pro

ConversionXL

Define your target metrics. Maybe you’re at a startup whose acquisition engine is fueled by SEO. We’ll measure this using (data metric). We expect to see (data metric[s] change) over a period of (X business cycles). So, think in this order: Define your business objectives. Define your website goals. Add it as a variable.

Analytics 127
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A/B Testing Mastery: From Beginner To Pro in a Blog Post

ConversionXL

Define your target metrics. We’ll measure this using (data metric). We expect to see (data metric(s) change) over a period of (x business cycles). Some skills that come in handy when setting up tests are HTML, CSS, and JavaScript/JQuery, as well as design and copywriting skills to draw up the variations. PPC/SEM campaign.