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The Small Business Guide To SEO (Search Engine Optimization) in 2017

crowdSPRING Blog

If you’re moving slowly or have yet to implement search engine optimization (SEO) strategies as part of your overall marketing efforts, you’re falling behind your competitors. In that way, paid campaigns (like search engine marketing/ppc) can align nicely with SEO-focused campaigns. Image Source: SEO Linkbuilding.

SEO 48
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Get Your Website Out of the Internet Dead Zone

Startup Professionals Musings

I should have added that a website not clearly visible to search engines is lost in the dead zone. Search engines like Google depend on website HTML tags, inbound and outbound links, and relevant content to do its ranking and matchmaking, and hopefully get your company found and near the top of customer search requests.

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Transitioning To a Mobile Centric World

abovethecrowd.com

On the browser, SEO and SEM are paramount, but the equivalent tools on mobile are either non-existent or at best immature. One of the key reasons that mobile apps have a cleaner design is the absence of SEO (search engine optimization). As we transition from one world to another the rules are changing under out feet.

Mobile 96
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What is A/B Testing? The Complete Guide: From Beginner to Pro

ConversionXL

Maybe you’re at a startup whose acquisition engine is fueled by SEO. Skills that come in handy when setting up A/B tests are HTML, CSS, and JavaScript/JQuery, as well as design and copywriting skills to craft variations. Many popular tools have rebuilt their stats engines to feature a Bayesian methodology. Add it as a variable.

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A/B Testing Mastery: From Beginner To Pro in a Blog Post

ConversionXL

Some skills that come in handy when setting up tests are HTML, CSS, and JavaScript/JQuery, as well as design and copywriting skills to draw up the variations. PPC/SEM campaign. Experiment Engine. There are a ton of segments you can analyze. Optimizely lists the following possibilities : Browser type. Source type. Men vs. women.

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The Marriage of Content & Images for Local SEO

Duct Tape Marketing

When we think of search engine optimization (SEO) and search engine marketing (SEM), we usually focus on online traffic. However, at the Google Performance Summit this past May, the search engine giant shared several important statistics in terms of local search: Nearly a third of mobile searches are related to location.

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