Startup Professionals Musings

JULY 27, 2018

Here are the unique business elements that I expect to hear as a potential investor: Target market size and growth projections. Most investors won’t be interested unless you can show them a large market (billion-dollar opportunity), with a double-digit growth rate. First to market” is not sustainable with normal startup resources.

Product 145

Product Intellectual Property Liquidity Event Exit Strategy 145

Startup Professionals Musings

AUGUST 13, 2012

Industry & market sizing. Start with the evolution of the overall industry, market segmentation, market dynamics, and customer landscape. Data from accredited market research groups like Forrester or Gartner is required for credibility. Avoid any statements like “All we have to do is get 1% of the market.”

Business Plan 283

Business Plan Sweat Equity Exit Strategy Intellectual Property 283

Startup Professionals Musings

MAY 13, 2011

Industry & market sizing. Start with the evolution of the overall industry, market segmentation, market dynamics, and customer landscape. Data from accredited market research groups like Forrester or Gartner is required for credibility. Avoid any statements like “All we have to do is get 1% of the market.”

Business Plan 290

Business Plan Sweat Equity Exit Strategy Intellectual Property 290

Startup Professionals Musings

FEBRUARY 13, 2016

Investors are looking for a concise description of your product or service without technical jargon or fuzzy marketing terms with value quantified in customer terms. How big and growing is the total market and your target segment? They like billion-dollar markets with double-digit growth rates.

Sweat Equity 120

Sweat Equity Advisory Board Liquidity Event Startup 120

Startup Professionals Musings

AUGUST 7, 2015

Here are the motivation elements that investors expect to hear: Size and growth potential of the market opportunity. Your customers don’t care if you are targeting a billion-dollar market and growing at double-digit rates, but investors will skip small or shrinking opportunities. First to market” is not sustainable by a startup.

Product 120

Product Intellectual Property Liquidity Event Burn Rate 120

Gust

AUGUST 5, 2012

Industry & market sizing. Start with the evolution of the overall industry, market segmentation, market dynamics, and customer landscape. Data from accredited market research groups like Forrester or Gartner is required for credibility. Avoid any statements like “All we have to do is get 1% of the market.”

Business Plan 182

Business Plan Sweat Equity Exit Strategy Intellectual Property 182

Startup Professionals Musings

APRIL 22, 2010

Industry & market sizing. Start with the evolution of the overall industry, market segmentation, market dynamics, and customer landscape. Data from accredited market research groups like Forrester or Gartner is required for credibility. Avoid any statements like “All we have to do is get 1% of the market.”

Business Plan 186

Business Plan Exit Strategy Sweat Equity Intellectual Property 186