Remove Framework Remove Management Remove Naming Remove SCRUM
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Escaping the Design Trap in Agile Marketing

crowdSPRING Blog

” Workfront, a project management solution provider, defines it as : A tactical marketing approach in which teams identify and focus their collective efforts on high value projects, complete those projects cooperatively, measure their impact and then continuously and incrementally improve the results over time.

Agile 48
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[Review] Social Marketology

YoungUpstarts

Social media marketing is probably the most heavily written management topic on the planet. Providing a methodical framework covering strategy, organisation, execution and measurement, the book provides a step by step process to managing the social media marketing function. These tend to be more inspirational than instructional.

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Create a “Content Playground” that’s Fun for Buyers (and Lucrative for You)

ConversionXL

Strategic content gives the audiences the frameworks and processes they need to make the conceptual ideas reality, and helps them frame up the solution space (again, not your product or service but how to think about solutions). How Atlassian used the conceptual, strategic, and tactical frameworks . The strategic level.

Agile 139
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The Hard Life of an Optimizer – Yuan Wright [Video]

ConversionXL

You name it. billion to building testing some of the largest function on the web site from site search to navigation for headers to footers to check out, you name it. It touches product owners, touches UI, developers, QA, you name it. Does that sit into the Agile scrum team? But why do I love it so much? All of these.

Video 48
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You don't need as many tools as you think

Startup Lessons Learned

Heres something I can relate to: We used assembla for subversion, scrums, milestones, wikis, and for general organizational purposes. Scrum reports would come in once a month, nobody was actually responsible for anything. Simply put, we upload all the tasks and assign a name to each task. While simple, it is easy to manage.

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Startup Tools

steveblank.com

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.

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How to hire a programmer to make your ideas happen

sivers.org

Each document has a from-language, to-language, and a name. For example: in my translation site story, above, the first milestone might be just a plain ugly web page where a company can create an account, create a new project, then upload named documents into that project. The system counts how many words are in each document.