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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

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Lean Startups aren't Cheap Startups

Steve Blank

The Customer Development Model is designed to minimize the risk of launching a product for a market that does not exist. It encourages a startup to invest in customer discovery and validation in parallel with product development prior to product launch.

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The Product Development Model « Steve Blank

Steve Blank

This product development diagram had become part of the DNA of Silicon Valley. That’s in stark contrast to the traditional Product Development Model where it’s expected a customer is already there and waiting and it’s simply a matter of [.] familiar with Customer Development you should be.

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Love/Hate Business Plan Competitions

Steve Blank

Reply Alan Urech , on May 13, 2009 at 7:03 am Said: As a Moot Bowl Judge who just returned from that competition (May 7-10, 2009), I think that Business Plans provide a framework for the judges and founders to understand the entire business. I hate business plan competitions. Your investors may require something quite different.)

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

This post describes how the traditional product development model distorts startup sales, marketing and business development. The Use of a Product Development Model to Measure Sales Using the product development diagram for startup sales activities is like using a clock to tell the temperature.

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Startup Tools

steveblank.com

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. Useful blogs and links for startups Click Here ————– 2.

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The Leading Cause of Startup Death – Part 1: The Product.

Steve Blank

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.